The creator will speak to you.

The creations speak too.

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Sajo John working on a laptop

I wrote it. Then I built it.

Advertising, brand and product.

Ask works
Sajo's digital twin ONLINE
Knows his work. Some of the life.

About Me

Fueled by Tea.
Driven by Fire.

I was raised on strong tea and the uncompromising principles of David Ogilvy. But my strategic backbone was built in the trenches of Havas, DDB, and JWT.

I don't just manage accounts: I bridge worlds. I combine the discipline of Account Management, the empathy of UX, and the Storytelling of Branding to build products that actually convert.

I may not write raw code, but I speak the language. Call it "Vibe Coding": I leverage AI and logic to prototype ideas that are as functional as they are beautiful.

I ensure the message isn't just delivered. It's felt.

Narrative Architect, Creative Strategist, Copywriter.

Figma
Photoshop
CorelDraw
Canva
MS365
Facebook Ads
Google Ads
Audacity
WordPress
Wix
Miro
Slack
Trello
Asana
Zapier
VIBE
CODING
John Sajo: Creative Strategist contemplating brand strategy

Experience

Creative Lead, Brand and Product

2024 – Present

Revard App

Built the brand, the voice and every line of copy in the product, from zero.

Consultant, Brand and Advertising

2021 – Present

TBC Worldwide

Led creative direction across retail, healthcare, NDIS and community. 25 plus briefs.

Brand Strategist and Creative Lead

2025 – 2026

Miroma Collective

Built the brand, the product and the copy from a blank page.

UX Researcher and Designer

2024 – 2025

Spinal Cord Injuries Australia | The Big Issue | Back to the Bush

Researched and designed accessible platforms across three social impact organisations.

Content Producer, Digital and Audio

2022 – 2023

SBS Australia

Presented radio live to air and produced digital news for a national audience.

Head of MarCom, Global

2021

Norden Communication

Rebuilt ten country websites and the system that kept them consistent.

Creative Partner and Strategic Account Manager

2015 – 2021

Inboon Media | Thirteen BC

Scaled a bootstrapped studio into a cross continental agency. 50 plus startups.

Head, Corporate Communications

2013 – 2015

Aries Group Of Companies

Owned the global brand and built the CEO's public voice across 83 companies.

Senior Copywriter

2006 – 2013

Havas | JWT | DDB | Stark | Concept

Wrote for IBM, Toyota, Samsung and Tata across seven years on the toughest floors in the industry.

Program Support Executive, Govt Reform

2004 – 2005

Asian Development Bank (ADB)

Ran one district of 2,500 employees inside a 350 million dollar government reform program.

Trusted by 50+ Industry Leaders

Get In Touch

Let's create
something amazing

Have a project in mind or just want to chat? I'd love to hear from you.