AWARD SCHOOL SYDNEY 2026
Portfolio
AWARD School is Australia's creative advertising course. Twelve weeks, ten briefs and a team brief.
Eleven pieces below. One per discipline.
Sydney, 2026.
We accept some losses as permanent without ever questioning them. But not everything that looks unsaveable actually is.
Scour Daddy exists for the problems everyone else already gave up on.
Nature solved cold water millions of years ago. Surfers had to wait for science to catch up.
Show the animals evolution already built for the cold, and credit Billabong with the one detail nature forgot.
A notification does not care what you were doing.
The cost of looking down is rarely paid by the person holding the phone. Brick keeps the moment alive for everyone else in it.
Every lolly leaves a ghost.
Funday is the lolly that finally lets the ghost go home.
Depop is full of dresses listed as "worn once." Nobody sells a dress that behaved.
Clutch talks women out of selling their once-worn dresses by fixing the reason they only wore them once.
Australia is used to watching its own stories arrive back from somewhere else. Bluey is the first one the world has to wait for.
Australia premieres Bluey The Movie to itself, one night before the planet gets a single frame.
Period apps have been caught leaking cycle data to big corporations. A 59.5 million dollar settlement is paying users back this year for information that should never have left the phone.
Modibodi builds a tracker that behaves like its underwear. It holds everything in and only lets out what actually helps her.
When you only own one valuable thing, locking it up feels like leaving it behind. And everyone has seen what's left when a lock loses.
Stage the aftermath. Lock what's left of a stolen bike to racks in high-footfall locations, and let NRMA sign it.
Camping has turned into a booking war over the same few campgrounds. The whole point of camping was being somewhere nobody else was.
Hipcamp is not a better campsite. It is the one nobody has pitched on before.
The best feed in Australia is never on the highway. It's ten minutes off it, in the towns the highway left behind.
A free app where country bakeries, pubs and local eateries stamp your trip at the till, and a finished region unlocks your badge.
People don't watch a murder mystery passively. They try to solve it. Netflix already knew this, it just never let them play.
Order dinner together on Uber Eats and the bag arrives printed as a witness statement. One of you is the suspect, and the case gets solved before dessert.
Marcha Alexander and Sajo John